The Solo Dining trend, where people eat alone, presents new opportunities for barbecue restaurants. ‘Barbecue Plaza’ is catching on and creating a new model at Central Park, offering a single seating area to expand its customer base to working-age and urbanity.<\/b><\/p>\n
\u00a0 \u00a0 \u00a0Solo dining has become popular since the COVID-19 pandemic, presenting an important opportunity for many restaurants to adapt their storefronts and menus to better meet the growing demand for solo dining.<\/span><\/p>\n Similarly, Bar B Q Plaza, which previously embraced this trend by introducing single-person seating areas at three pilot branches in 2019, has recently embraced this trend again, launching a new model store at its Central Park branch, measuring just 80 square meters. Targeting urbanity and office workers in the Silom area, it officially opened on September 4th and has been well-received.<\/span><\/p>\n Mr. Rueangchai Suphanphong, Chief Operating Officer of <\/span>Food Passion Co. , Ltd., <\/b>explained the origins of this model, stating that the challenge was adapting to both trends and locations, particularly the Central Park branch, which is located on the LG floor amidst Quick Service shops and a food court.<\/span><\/p>\n \u00a0 \u00a0 \u00a0The launch of the ‘Solo Grilling’ model is therefore not just an experiment, but an important strategy that reflects the brand’s newness and its move towards becoming a leader that caters to every grilling lifestyle suitable for urban life, similar to the Central Pinklao branch, which focuses on the Family Fun Flavorful concept for families.<\/span><\/p>\n Mr. Rueangchai stated that since its opening on September 4th, the Solo Dining model has exceeded expectations, with a steady stream of customers, particularly during lunch and dinner. This reflects the city’s willingness to embrace the customisable grilling experience, and it has also helped expand its customer base beyond the usual family and friends of GON grilling fans.<\/span>\u00a0 \u00a0 \u00a0<\/span><\/p>\n \u00a0 \u00a0 \u00a0The result of this strategy is the launch of Bar B Q Plaza’s new Solo Dining Yakiniku model. The Tasty – Easy – For Me concept is designed to cater to both single and couple dining. It features a selection of quality dishes made from specially selected ingredients, served with Bar B Q Plaza’s signature dipping sauces, including the original barbecue sauce, GON Pan sauce, and special yakiniku sauce. There are also set menus that are easy to choose from, without any hassle.<\/span><\/p>\n